RebelWalls: Top eCommerce Platform

The Challenge

Rebelwalls had established itself as Sweden's premier wall mural retailer with ambitious global expansion plans, but their existing ecommerce infrastructure was limiting their growth potential. The company faced significant challenges in scaling their online presence to international markets while maintaining their brand's artistic integrity. Their product catalog featuring thousands of intricate design options was difficult to browse efficiently, and customers struggled to visualize how different murals would look in their own spaces.

The checkout process was cumbersome, especially for international customers, with limited payment options and shipping calculators that didn't accurately reflect costs to diverse global locations. Additionally, the backend systems for inventory management and order processing had become increasingly fragmented as the company expanded, resulting in fulfillment delays and customer service challenges. Rebelwalls needed a comprehensive ecommerce solution that could showcase their artistic products effectively while providing the robust technical infrastructure necessary for seamless global operations.

The Solution

We developed a comprehensive ecommerce platform that honored Rebelwalls' artistic heritage while delivering cutting-edge functionality. Built on Laravel and Vue.js with MySQL as its database foundation, the solution elegantly balanced visual appeal with technical sophistication. A key innovation was the implementation of an advanced product visualization tool that allows customers to upload photos of their own spaces and see how selected murals would look on their walls, complete with accurate scaling and perspective adjustment.

The platform features a sophisticated catalog system with intelligent filtering options based on style, color palette, room type, and artistic technique. We integrated a multi-currency payment system supporting 15+ currencies with localized checkout experiences for major markets. The logistics management system calculates shipping costs precisely based on product dimensions, destination, and preferred delivery methods, while the inventory management tools synchronize across all sales channels to prevent overselling. The custom admin dashboard provides comprehensive analytics and reporting, giving Rebelwalls actionable insights into global sales patterns and customer preferences.

Development & Implementation

• - Conducted extensive user research across multiple markets to inform design decisions
• - Implemented agile development methodology with two-week sprints and regular client demos
• - Created custom WebGL-based visualization engine for realistic product previews
• - Developed API integrations with multiple shipping providers and payment gateways
• - Performed extensive cross-cultural usability testing to ensure global user satisfaction

The Results

"Working with this team transformed not just our website, but our entire business. The room visualization tool has been a game-changer for customers who previously hesitated to purchase murals online. The platform's ability to scale smoothly across multiple markets has been crucial to our international expansion, and the insights we gain from the analytics dashboard have informed our product development strategy. We've seen remarkable growth in both conversion rates and average order values since launch, and customer feedback has been overwhelmingly positive." — Marketing Director, Rebelwalls